Small changes can make a big difference. SRAM optimized the Force AXS hood shape to provide increased finger wrap for more hand sizes, so you can stay secure sprinting for town lines, committing to the rut in a muddy CX race, or chattering down a long gravel descent. What hasn’t changed is the power and modulation of the acclaimed hydraulic disc brakes.
AXS enabled for easy setup, personalization, and reliability
eTap shift logic for intuitive shifting
Optimized hood shape fits a wider range of hand sizes
Carbon brake lever for light weight
Textured shift paddles and hoods for control and comfort
Bleeding Edge technology for easy and clean bleeds
Reach Adjust to personalize fit for more hand sizes
Welcome to Ride Bicycles! We’re a local, independently owned, full-service bike shop nestled in the heart of the Pacific Northwest. Since 2010, we’ve been dedicated to providing exceptional customer service and helping riders of all levels experience the joy of cycling. As passionate riders, we understand the unique needs of our community and offer personalized attention, mountain bike demos, and a curated selection of high-quality mountain and gravel bikes.
Meet our team
to discover the people who make Ride Bicycles special and see why we’re the perfect stop for your cycling journey.
Come visit our PNW Headquarters & demo a bike!
Got your eye on a new model or curious about eMTBs? We’re just 30 minutes from Seattle, located near some of the best trails and gravel zones the Pacific Northwest has to offer. Explore our
demo fleet
and find the perfect ride for your next adventure. Book a demo today and use code DEMODEAL for 10% off! 😎
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